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Doczy: 10 Mar 2024 Posty: 1
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Wysany: Nie Mar 10, 2024 12:12 Temat postu: Another way to grow |
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When we are going to set up a business, one of the main thoughts is the location that we will choose. We think about the location because we want the maximum number of people or companies, that is, our target audience, to be able to see us, so the more the target audience sees us, the higher. will be the number of sales. Let's reflect on some data from May 2012 from the National Observatory for Telecommunications and the Information Society; in Spain there are 28 million Internet users, 66% of the total population. The Spanish market moved 10.9 billion euros in 2011 and grew by 20% in 2012 and for 2013 the growth is similar. If we return to the previous thought, let's think that we have 28 million potential customers, we just have to make them see our showcase, it is not difficult to understand that nowadays it is easier to grow if we take our business to the Internet than to grow in a traditional way.
Although it may seem otherwise, there is still not a sufficiently complete offer on the internet and although the average purchase level continues to rise, it is already close to €1,000 per buyer, the data shows that if the offer were greater, the number of buyers would increase. and the average expense of these. In short, it is a business that is not yet mature, that is in the growth phase, for that Oman Telegram Number Data traditional business that is functioning it is a formula to grow at a very reasonable cost and with minimal risk. In Spain, the ideal conditions exist to set up an internet business: 1.- 97% of the population accesses the network via Broadband. 2.- 43.5% of Internet users buy online, which adds up to a public of 11 million accustomed to buying by this method. 3.- The payment methods are secure. 4.- We have current legislation adapted to online transactions. 5.- We have a technological culture identical to the rest of the leading countries in the EU and the US and yet our penetration in this segment is below. And to finish convincing anyone who thinks that they do not need to grow or that this business is not for them.
We do not always have to see the digital business with an aggressive or growth approach, we can also see it as a defensive strategy, since if our competitor on the other part of the world sells the same thing as us and if they have a digital business, they may be doing us wrong. competition thousands of kilometers away. Google is just an intermediary and sends us signals showing that the emphasis is on them, unfortunately many of us forget this and build for Google instead of for people. An SEO positioning strategy is no longer understood without content. The latest update has made it clear. Online marketing is becoming more qualified and techniques such as guestposting or link building, previously so technical and quantitative, we see that it is increasingly embracing the field of public relations where the human factor is so important. Otherwise Google will take action on the matter and we know that it always plays with marked cards. _________________ Oman Telegram Number Data |
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